The Concepts

Before getting into consulting I had a very interesting discussion with a gentleman about the profession. He had been a highly successful business consultant for years and I asked, “What do you think is the hardest thing about the work?”… Read More »What Are They NOT Telling You?

We were recently asked to create a logo for an unusual enterprise — two apparently terrific young men who go out on weekends, riding their motorcycles and working to provide needed social services in their community. How cool is that??… Read More »Logo Design; a Bit Different

As a veteran of thousands of company gatherings, it often impresses me how closely the core company staff reflects the views, attitudes and values of their top management officers. And over the years that has been obvious in many other… Read More »The PROBLEM: Closer Than You Think?

This current state of Virus-panic and freeze-frame will not last forever, obviously. So let’s plan for success down the road a bit. When, exactly, can we HAVE the next trade show?? Okay, that is not certain at this point —… Read More »Plan Your Trade Show NOW —

NEW CONCEPT NEEDED??  Recently in a discussion on how to develop new product ideas, someone said it should be possible to come up with new concepts for any specific industry — in less than a minute. Sure, why not, eh?… Read More »New Ideas INSTANTLY??